‘Whisper with Tongue ‘
Wednesday, June 18th, 2008I told the class to think of a product which features they can easily identify themselves with, and to market themselves as how they would market their product.
"Smell me… I am Polo Sport" said one.
"I could easily wipe your tears away" went the marketing line of another, comparing herself to a sponge.
"I’m as precious as gold… as precious as time" the Cartier timepiece wannabe student proclaimed.
I thought they did well. It was not a marketing class, but if I were a customer, I would have a hard time choosing which among them would bruise my credit card.
Then it was the turn of an interesting, petite Nursing student. As she smiled and stood up, the glow of her pearly white teeth against her dark brown gloss made her look so amiable, sophisticated, and innocent.
"I am a sanitary napkin…" she started her piece. "I am shy, but I can keep you protected."
It was not hard for her to take the class hostage. Her every drop of word spelled wit and eloquence. Plus her posture and eye contact, she could easily become a campus figure.
And then her grand conclusion, the greatest "sales pitch"…
"So buy me! Buy WHISPER not with wings but WITH TONGUE…the only napkin that keeps you wet even if you’re dry."
@#@#$%#$^#%&#^&#$%^#$%^@#$% ?!!!!!
… Of course, the uncorrupted me did not know what she meant. *winks*